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How To Set Up a Give InKind Page for Your Holiday Giving Drive

The holiday season is about more than festivities. It is a time to give, to connect, and to make a meaningful difference for individuals, families, and communities. But traditional gift drives can be complex to manage, especially when supporters are spread out across different locations.

That is where Give InKind comes in. With an InKind Page, your organization can set up a digital holiday giving drive in minutes. It is fast, flexible, and built to help you reach more supporters with less effort.

Step 1: Create Your Page in Seconds

Getting started is simple. InKind Pages are free to set up and take under a minute to build. Instead of giving donors extensive instructions about what to buy or where to send gifts, you can provide one easy, shareable link.

Each page is fully customizable. Add your organization’s story, share who you are supporting, and set clear goals for your giving drive. Donors see everything in one place, making it easy for them to give.

Step 2: Build Your Wishlist Strategically

A well-crafted wishlist makes giving even easier. One of the most popular and impactful options is a Visa Gift Card, which gives recipients the flexibility to use their funds wherever Visa is accepted. It is an ideal option for organizations supporting a wide range of needs.

Beyond Visa, consider a few essential categories:

  • Food & Essentials: Grocery, restaurant, and department store gift cards help families access food, clothing, and household items.

  • Lodging & Transportation: Hotel, Airbnb, or ride share gift cards can help with temporary stays, travel, or daily commutes.

  • Personal & Pet Care: From pharmacy items to wellness and pet supplies, these gift cards help cover everyday needs that make a difference.

You can add gift cards to your wishlist with a single click. No special setup required.

Step 3: Share Your Page and Engage Supporters

Once your page is live, share it widely. Email it to your network, post it on social media, include it in newsletters, and encourage peer-to-peer sharing. Because it is entirely digital, anyone can participate from anywhere, local or not.

This ease of access helps organizations bring in new supporters and increase engagement, without the traditional limitations posed by location or shipping.

Step 4: Receive and Manage Donations Seamlessly

a digital illustration of The Give InKind Wallet, containing gift cards for Visa, Starbucks, DoorDash, and Home Depot. great for personal support and holiday giving driveGift cards donated through your page are delivered directly to your organization’s InKind Wallet, a secure, central place where all contributions are stored. This means there is no need to manage dozens of separate emails or links.

Page Organizers have complete flexibility in how those donations are used. You can designate a single Recipient to access the wallet directly, or redeem gifts yourself and send each eGift to separate email addresses if you are supporting multiple recipients. This makes it easy to distribute donations in the way that best fits your organization’s structure.

Your Supporters View automatically keeps a record of every donor and their gift, so you can easily track contributions, say thank you, or follow up for future engagement. No spreadsheets, no manual tracking; everything is organized in one place.

Step 5: Keep Donors Engaged with Updates

One of the best ways to build donor relationships is to show the impact of their support. You can post updates to your Give InKind Page to share stories, photos, or simple thank-yous.

When donors see the tangible results of their contributions, they are more likely to stay engaged, this year and next.

Step 6: Amplify Your Reach

During the holidays, Give InKind helps promote active holiday giving drives across our marketing channels. That means more visibility for your organization and more opportunities to receive support.

Best of all, your InKind Page is free. There are no platform fees, and your organization receives 100 percent of the donations.

Start Your Holiday Giving Drive Today

Setting up an InKind Page is simple, fast, and powerful. Whether you are a non-profit, community group, or workplace team, you can launch a fully digital holiday gift card drive in minutes and make a lasting difference.

Create your holiday giving page today at www.giveinkind.com.


Give InKind does not provide medical advice, diagnosis, or treatment. We have an affiliate relationship with many of the advertisers on our site, and may receive a commission from any products purchased from links in this article. See Terms & Conditions.

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